Bringing Circa to life meant capturing the essence of elevated fragrance for the everyday. Working closely with creative directors and brand managers, I crafted imagery and design that felt as considered as the product itself. From lifestyle and product photography through to social media assets, website visuals, POS and in-store touchpoints, every detail was designed to tell a consistent brand story. Alongside this, I developed interactive EDMs and social content that wove the brand’s identity seamlessly across digital and physical spaces, ensuring Circa always felt both aspirational and accessible.

VIEW WEBSITE HERE